Adobe® CS6 Branding

The release of Adobe® CS6 has seen the release of new branding strategy. Here is a sneak peak at CS6’s new branding.

Creative Suite  CS3 and CS5 Colour Choices:

In terms of value and saturation, prior vintages varied quite a bit.

In CS6 Adobe® wanted something more like this:

       

Figure-ground relationships:

Adobe® finally landed on the forms you see below:

The Splash

The splash screens have (almost) always been the centerpiece of the desktop brand experience:

  

Here are some of the splash screens, presented in chromatic order:

Read more about this fascinating process at the Adobe Blog

 

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